Media Literacy for Teens that Hits Different

Help your teens protect their mental health and think critically about media with Message Academy, a media literacy and SEL masterclass for grades 8-12. 

Built on our proven in-person program, the new Message Academy video series explores how media influences values, identity, and mental health. 

Watch the trailer and bring Episode I: Behind the Lines to your learners today

WHAT'S INSIDE? MORE THAN A MOMENT

Message Academy videos are designed for lasting impact and continued use with new groups of youth throughout the year. Behind the Lines includes:

Cinematic Video Lesson

A narrative-driven lesson exploring how song lyrics shape identity, mental health, and behavior.

Discussion Guides + Activities

Standards-aligned prompts, remix exercise, and group activities that are ready to implement in classrooms, libraries, or youth programs.

Optional Live Virtual Instruction

Deepened engagement with interactive live virtual sessions led by our team, designed to broaden and extend learning.

WHAT MESSAGE ACADEMY OFFERS

FOR Teens / learners

  • Understand how media shapes identity, values, and mindset
  • Build critical thinking and decision-making skills
  • Navigate media, AI, and life with empathy and purpose

FOR EDUCATORS AND YOUTH WORKERS

  • Done for you, plug-and-play, video lessons and discussion guides
  • Flexible activities for multiple groups throughout the year
  • Standards-aligned and SEL-integrated media literacy + media art curriculum
  • Optional live instruction to enhance engagement

Experience Episode I: Behind the Lines

TRUSTED BY SCHOOLS AND DISTRICTS

WHY MESSAGE ACADEMY

TEENS ARE IN A MEDIA AND MENTAL HEALTH CRISIS

60%

of teens who were heavy social media users with low parental support reported poor or very poor mental health in a 2024 study from the American Psychological Association. 

Find out how harmful media affects youth well-being

OUR APPROACH: BEYOND FACT-CHECKING

Misinformation is the Tip of the Iceberg

Today’s AI driven media environment doesn’t just inform or misinform; it influences how young people see themselves, and the world. Misinformation and harmful messages go deep, and so do we. We believe skillsets without mindset are a half-step, and our work prioritizes both. It’s the difference between learning to spot misinformation and becoming a truth seeker. Birds don’t just learn to fly; they fly because it’s who they are.  

OUR IMPACT

5,000+

Students reached in the United States and Canada

94%

of surveyed Message Academy students understand media’s influence on their thoughts and behaviors

80%

 recognize how their social media presence affects their future

76%

shared or planned to share their Message Academy experience with friends

Message Academy 11th Grader
"I loved the openness of the class and how we were able to share things about the media or about our lives."
Message Academy 9th Grader
“This class made my Thursday's every week. Super fun and learned important things!”
Message Academy 9th Grader
“It’s not a boring class and the teachers are really chill.”
Message Academy 10th Grader
"My favorite part was how it brought awareness to things that I’ve already been thinking about in the back of my mind."

Bring Message Academy to Your School, library, or Organization today